Ideas shipped faster than ever

Build.Launch.Repeat.

Turning ideas into products. Sharing the process. Learning with every launch. And doing it all in public.

BuildTurn ideas into real products.
LaunchPut real products into the world.
RepeatGet better with every cycle.

Countdown to the next launch

Product 1 drops Sunday 1st November

--days
--hours
--mins
--secs

The First 10 Products

The opening chapter: ten products in ten weeks. A new launch every Sunday.

LATEST BUILD NOTE
Site update

The home for the journey is live.

The launch schedule, product pages, and email signups are ready. Product 1 is planned for 1st November. I'll share what ships, what works, and what I learn along the way.

Get the next update →
THE FIRST CHAPTER

About the project

Build.Launch.Repeat. is an ongoing journey of building products and learning by shipping. I'll share the ideas, the process, the results, and the lessons along the way. It starts with ten products in ten weeks. Then I'll keep building.

Real productsNot just ideas.
Openly sharedProgress and results.
Learn togetherJoin the journey.
Lee Englestone

Lee Englestone

Director of AI Innovation

Building in public
THE PERSON BEHIND THE PRODUCTS

Built by Lee.

Innovation is the day job.
Building is the constant.

I’m Lee Englestone, a Director of AI Innovation. This is where I turn ideas into real products and share the experiments, launches, and lessons along the way.

Previously
Microsoft MVP
Previously
Head of Innovation
Education
MSc Entrepreneurship & Innovation

The first ten products are the opening chapter. I’m here to keep building, keep learning, and see where the next idea leads.

Don't miss the next launch.

Get new launches and occasional behind-the-scenes build notes in your inbox.